So you want to learn

How to burn 150 million in 540 days?

Excellent! You have arrived at the right place.  We do not guarantee that the method depicted herein is the only way to do so, but it is one way for people to talk about you for years.

The content on this site was prepared by MBA students at Daniel Webster College in Nashua, NH, describing the rise and fall of boo.com, for BM650 (Multinational Management) course

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